Jordan Lifting Club
JLC is a budget / small box gym equipment supplier brand that focuses on supporting upcoming gyms and PT’s with quality and reliable equipment, fully committed to their “setting the bar” tag line. The brands mission is to provide young, energetic and enthusiastic trainers with the platform to succeed, guided by our 30 years of industry knowledge and experience.
The brands visual image gains it’s inspiration from the grimy small box gyms and garages across the UK. The dark visuals contrasted with the bright colour pallete of the brand offers an easily identifiable sub brand of Jordan Fitness



























